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	<description>Where Sauerkraut does his thinking about the fresh produce value chain &#38; beyond</description>
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		<title>Sauerkraut talks about one of the most vital factors in fresh produce… Consistency!</title>
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		<pubDate>Fri, 28 May 2010 10:38:03 +0000</pubDate>
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		<description><![CDATA[From field to shopping trolley, it’s one of the most vital factors in fresh produce operations – but there’s not nearly as much of it as there should be. Consistency is one of the most misunderstood concepts in business. Consistency is often portrayed as a secondary goal. “Ah well, I might not be able to [...]]]></description>
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