Tag: consistency

Sauerkraut talks about one of the most vital factors in fresh produce… Consistency!

From field to shopping trolley, it’s one of the most vital factors in fresh produce operations – but there’s not nearly as much of it as there should be.

Consistency is one of the most misunderstood concepts in business. Consistency is often portrayed as a secondary goal. “Ah well, I might not be able to be top dog, but at least I am consistent, so that’s OK then.” The reality is that consistency is a state aspired to either consciously or subconsciously by growers, service providers, retailers and consumers alike – and half the time without even realising that everyone is after the same objective.
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