Tag: fresh

German philosophers, kamikaze pilots and the Spanish Inquisition…

Germany has produced its fair share of philosophers over the years: Leibniz, Hegel, Kant and Heidegger to mention a few. Even Karl Marx, whose Das Kapital in 1848 introduced the concept of Communism, fits into the line-up of German learned men.

I am going to join those guys today by making a meaningful philosophical statement of my own: “The trouble with fresh food is that it goes off.” This statement, at first glance, is probably as useful as: “I’m desperately trying to figure out why kamikaze pilots wore helmets.”

But on closer examination, one has to concede that acceptance of the concept that fresh food goes off is the single determining factor in why supermarkets manage their produce, meat, bakery and delicatessen departments differently from their grocery aisles. Regardless of which banner they belong to, retailers aim to sell as much of their fresh food at full price before it goes off.
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